Cookies

This Cookie Statement will be treated as part of our Terms and Conditions and automatically incorporated therein.

What are cookies?

Cookies are small data files placed on your computer or mobile device when you visit a website. Cookies are widely used by online service providers to (for example) make their websites or services work, work more efficiently, and provide reporting information.

Cookies set by the website owner or service provider (in this case, WilBrown.com) are called “first party cookies”. Cookies set by parties other than the website owner are called “third party cookies”. Third-party cookies enable third party features or functionality to be provided on or through the website or service you are using (such as advertising, interactive content and analytics). The third parties that set these third party cookies can recognise your computer both when it visits the website or service in question and when it visits certain other websites or services.

Why do we use cookies and other tracking technologies?

We use first-party and third-party cookies for several reasons. Some cookies are required for technical reasons for our Websites and Services to operate, and we refer to these as “essential” or “strictly necessary” cookies. Other cookies enable us and the third parties we work with to track and target the interests of visitors to our Websites. We refer to these as “performance” or “functionality” cookies. For example, we use cookies to tailor content and information that we may send or display to you and otherwise personalize your experience while interacting with our website and improve otherwise the Services we provide. We also enable our users to employ cookies and similar tracking technologies connected with their use of our Services to allow us and our users to track their subscribers. Finally, third parties serve cookies through our website and Services for advertising, analytics, and other purposes. This is described in more detail below.

Cookies served through our Websites

The specific types of first and third-party cookies served through our Websites and the purposes they perform are described in further detail below:

Essential Website Cookies

These cookies are strictly necessary to provide you with services available through our websites and use some of its features, such as access to secure areas. Because these cookies are strictly necessary to deliver the websites, you cannot refuse them without impacting how our websites function. You can block or delete them by changing your browser settings, as described under the heading “How can I control cookies?” in the Cookie Statement.

__cfduid   Used by the con tent network, Cloudflare, to identify trusted web traffic.

Statistics & Marketing Cookies

These cookies collect information used either in aggregate form to help us understand how our website is being used or how effective our marketing campaigns are or to help us customize our websites and application for you to enhance your experience.

_ga   Registers a unique Google ID that is used to generate statistical data on how the visitor uses the website.

_gali   Google Enhanced Link Attribution feature that (tries to) distinguish clicks on links to the same destination

_gat   Used by Google Analytics to throttle request rate

_gid   Registers a unique Google ID that is used to generate statistical data on how the visitor uses the website.

_omappvp   Used by the lead generation platform OptinMonster to determine if the visitor is returning and has visited the website before.

_omappvs   Used by the lead generation platform OptinMonster to determine if the visitor is visiting the website for the first time.

collect   Used to send data to Google Analytics about the visitor's device and behaviour. Tracks the visitor across devices and marketing channels.

om-session-pageviews   Used by the lead generation platform OptinMonster to count the number of pages viewed by the visitor.

om-session-start   Used by the lead generation platform OptinMonster to register the amount of time the visitor has spent
on the website.

r/collect   Google collects data to measure efficiency of viewed or clicked ads and shows targeted ads

How can I control cookies?

You have the right to decide whether to accept or reject cookies.

Website Cookie Preference Tool: You can also exercise your Website cookie preferences by visiting the TRUSTe preference centre by clicking this link: http://preferences-mgr.truste.com/.

Browser Controls: You can set or amend your web browser controls to accept or refuse cookies. If you choose to reject cookies, you may still use our Websites though your access to some functionality and areas of our Websites may be restricted. As to how you can refuse cookies through your web browser, controls vary from browser to browser. You should visit your browser’s help menu for more information.

Disabling Most Interest Based Advertising: Most advertising networks offer you a way to opt out of interest-based advertising. If you would like to find out more information, please visit http://www.aboutads.info/choices/ or http://www.youronlinechoices.com.

Mobile Advertising: You can opt-out of having your mobile advertising identifiers used for certain types of Interest Based Advertising, including those performed by us, by accessing the settings in your Apple or Android mobile device and following the most recent published instructions. If you opt-out, we would remove all data about you, and no further data collection or tracking will occur. The random ID we (or our third-party partners) had previously assigned to you will also be removed. This means that if you decide to opt-in at a later stage, we will not be able to continue and track you using the same ID as before, and you will, for all practical purposes, be a new user of our system.

Do Not Track: Some Internet browsers – like Internet Explorer, Firefox, and Safari – include the ability to transmit “Do Not Track” or “DNT” signals. Since uniform standards for “DNT” signals have not been adopted, our Websites do not currently process or respond to “DNT” signals. WilBrown.com takes privacy and meaningful choice seriously and will make efforts to continue to monitor developments around DNT browser technology and the implementation of a standard. To learn more about “DNT”, please visit All About Do Not Track.

We may update this Cookie Statement from time to time to reflect, for example, changes to the cookies we use or for other operational, legal or regulatory reasons. Please, therefore, re-visit this Cookie Statement regularly to stay informed about our use of cookies and related technologies.

The date at the bottom of this Cookie Statement indicates when it was last updated.

Where can I get further information?

If you have any questions about our use of cookies or other technologies, please email us at hello@wilbrown.com.

Updated Feb, 2022

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